Suning E-Buy Sports Entertainment IP Integration: Zhang Xinyi Will Enter PP Sports Live Room
Recently, Suning e-buy announced that integrated sports entertainment IP fully supports the first show of the new season after the Super League. Official announcement: at 22:00 on July 26, Zhang Xinyi will enter the live broadcasting room of PP sports, bringing the first show of personal live broadcast with goods.
The day is the second match day of the first round of China Super League, and there will be five matches. It is reported that Zhang Xinyi will play a "goal game" in the middle of the second match. The number kicked on the goal corresponds to different benefits, and the welfare will be paid during the live broadcast at night.
Before that, PP sports also officially announced that it would join hands with the national brand project of Xinhua news agency to open the collection of new and cutting-edge explanations of CSL, carry out exhibition strategy cooperation with sina Weibo, and break the circle and cross-border cooperation with Taihe music.
According to Suning group's plan, PP sports will launch CSL Club derivatives before the start of CSL, and organize super fuel match day and fan Carnival day relying on Suning e-buy supply chain, so that consumers can watch wonderful events and buy rich products at the same time.
Suning's Carrefour, Suning stores and other formats provide users with the fastest one hour delivery of goods; Suning e-buy will also take entertainment and sports as the core of the dual wheel drive content ecological flow platform, integrating the artist brand, variety customization, etc. with the Chinese Super League.
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