What Exactly Does The "American Fan" Have To Do?

After silence, the United States wanted to be named.

In April 30, 2015, with the fashion matching experience as the carrier, integrating the fashion brand's intelligent entrepreneurial tool -- "fan" App, once online, it quickly became a hot topic in the 90's user group, and the downloading volume on the line was even worse.

In May 11th, the "wonderful flower" was officially recorded in the second quarter. Gao Xiaosong withdrew from the competition. The second season's total title was taken over by the "fan fan" of the United States.

The United States has issued a fixed increase fundraising plan, the company plans to no less than 8.28 yuan per share price of non-public offering of 1 billion 87 million shares.

The fixed increase will raise 9 billion yuan, of which 2 billion 500 million yuan will be used for the "intelligent manufacturing" industry supply chain platform construction, 6 billion yuan for O2O all channel platform construction, and 500 million yuan for the construction of the Internet big data cloud platform center.

The United States believes that this investment project will accelerate the pformation of the company's Internet.

In the clothing industry, Smith Barney first laid out O2O.

As early as the end of 2009, the United States has begun to build an electronic business platform, and in the 2013, when O2O was just emerging, the United States of America will O2O strategy landing.

In April of this year, "fan" was also launched in a high-profile manner.

But before the departure of CIO, minbang, in spite of the great thunder in the field of O2O, the United States has launched thousands of square large O2O experience shops in Shanghai, Wuhan, Hangzhou and Chongqing. However, due to the poor performance, the financial data has declined significantly, and the prospect of O2O pformation has been questioned by the industry.

The "fan" platform will aim at the emerging market that focuses most on post-90s consumers - "wear the market".

After 90, most of them are labeled as "Chao" and "individuality". Of course, they will also pay more attention to the creativity in clothing. Therefore, the "fan" platform is aimed at the psychology of consumers, not only to provide them with specialized wear advice, but also to provide them with a platform for their creativity.

Here, users can not only conveniently and quickly get the clothes they need, but also communicate with the senior stylists worldwide and get exclusive enjoyment.

In addition, users can freely look at their previous dress matching. They can not only train their ability to wear clothes step by step, but also choose their own clothes from the previous wear.

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At the same time, the folk grass roots fashion people can also find their own stage here.

As long as the shared recommendations are paid, the corresponding income sharing can be achieved, so that users can not only be simple consumers, but also be able to participate in the operation.

This platform not only sells clothing, but also sells creativity, and combines fashion with entrepreneurship.

From the media, "Tang Zhong Chuan" will "

"Advantages" are summed up in four sentences: first, integrate global brands to provide more choices; two, many stylists are assigned to provide professional wear advice; three, one key order is convenient and quick; four, share wear recommendations, easily pform entrepreneurs.

At present, the "fan" platform has many foreign countries.

And will introduce some fashion week brands in Shanghai this fall.

It is estimated that by the end of 2015, the new platform will sign more than 300 brands, trying to satisfy users' distinctive personalized needs.

Unlike other similar services, when the order is linked to the third party e-commerce platform, the "fan" platform is operated independently by the United States, in order to control the user experience.