How Do Clothing Stores Do Well In Price Regulation?

Price control does not mean that we do not consider profits. Instead, we must pay attention to maximizing profits.

There should be some skills in price regulation, such as the principle of two ends: that is, the best sellers and the worst sellers should keep relatively low prices and win maximum profits by intermediate goods.

The reason is: the best selling products are liked by everyone. They are both cognitively and easiest to accept. So if we adjust the price in this commodity, it will make the customers feel that our brand is cheap and cheap.

Unsalable goods can not be sold for certain reasons, but they are not a factor of quality. When prices have advantages, they can also achieve the best selling results, reduce inventory and return funds.

Therefore, the effect of the main selling in the middle is the biggest profit.

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We must have the concept of finance, that is to say, we should understand the relationship between price setting and profit and loss balance.

After the profit and loss balance point, all the inventory turnover is pure profit, so the stock at this time is equal to the profit, the purpose is to digest the recycling fund, so at this time, the price of the commodity should not be considered too much.

In other words, if converted directly into cash, then

It's pure profit.

So we need to have a general analysis of profit and loss, balance of profits and losses, so that it will be more accurate.

(but it is important to note that it can not affect the subsequent sales, because it is not the operation of the brand name goods, to maintain the brand image).

It means to remind everyone: first, we must start with a price reduction: we must start with the price reduction; if we are preempted by other brands, we will start losing the price, and we are just following the trend; we will lose the opportunity; two, we must have the overall plan for the special sale, when will we start to reduce the price and how much it will fall? Because the general price reduction is a special price promotion. There is a lot of work to be done for the sales promotion, so we must achieve the effect of price reduction if we want to reduce the price, so we must plan ahead of schedule.

The sale season of clothing is quite distinct. If the good products miss the golden selling season, they will become unsalable ones.

The simplest example is no T-shirt that sells summer in winter. There is no need to sell unless it is cheap.

Therefore, the price reduction in the quarter will have a great effect, and the price cut in the last quarter will be useless.

Many friends always like to postpone their special promotion time, knowing that each commodity has a limited sales period, so if prices affect sales, it is necessary to start adjusting prices.