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Retailers And Fashion Brands Have Long Been Developing In London.

2013/6/17 19:45:00 102

Fashion BrandFashionBrand

Less than P, retailers and fashion brands have long been in London, and now a website has been launched for the temporary retail space. Long term popularity tends to be application stores, which provide fashion and clothing. The purpose of shops here is to handle sales profits than to promote commodity demand, resulting in less profitable business in other places. < /p >
< p > London, of course, is the world's leading retail capital, which means that attributes are often changing. Specifically in London's Soho District, Covent Garden (Covent Garden), Schor Dizzy and Blum J bury, the place where they can appear can help the brand find an interesting and temporary location without the need to agree to a long-term lease and endless cost to display its collections, and the landscape retail industry is changing. At the right time, in the right place, pushing experience and not matching the online Internet is an incredible platform, let's test, start and modify our ideas quickly, and share them with the world. It does not provide opportunities to meet your customers face to face, to understand their reactions, and indeed they touch and try products in people. With pop-up stores, you will get the same flexibility offline and more things: human interaction. The landlords also understand that there are no attractions on the streets or on their balance sheets. Flexible tenants in "awkward pause" helps to save costs, increase revenue and drive footsteps. < /p >
When p is faced with difficulties, high street retailers face endless signs of vacant dancing. Brick shops find new life in the form of pop-up shops and exhibitions, take advantage of free space and remain open for only a few weeks or months. "Opportunity exists because there are so many available spaces," said Maureen Hunting, the retail director. < /p >
< p > the number of pop-up windows is "definitely increased," she said, without providing an estimate. After a year of worsening consumer confidence and low incomes, stores need a higher holiday than ever before, and retailers in certain industries can earn more than one third for their annual sales. Although these pop-up seats are mainly attracting direct attention from consumers and the media, brands in today's fast-paced, saturated market are fighting for their own corner means, and they have become more important now, either as a way, though retailers try water without promising long-term lease or equal to a quick sales boost. Of course, their best work revolves around seasonal activities and celebrations, so the current Christmas explosions pop-up window "around the seasonal events is becoming more and more common," Mint International director of retail research in London, and Christmas is the biggest, "Neil Mason said," the average retail sales of the UK have risen this year below inflation, which means consumers are buying less, according to the British Retailers Association. Spending will increase by 3% in December, and mint predicts that temporary outlets will provide an additional incentive. < /p >
< p > pop-up shops usually have little or no service other than the owner's rents, such as electricity and construction costs. For owners, the aim is to increase retailers, bring more customers and improve shopping experience. Airport pop-up stores, while mainstream retailers such as Hobbes are the key places, are also joining the track and large department stores, including Selfridges department stores, shops and exhibitions, which host the pop-up store within the framework of their own to start the brand or the public's growing concern. Additional space "allows us to increase the exposure rate of brands in an important year," said: Hobbes CEO Nicky Dulieu. Although the airport pop-up window is a good choice, who will not have enough retail pull to provide a permanent airport space, Jack will spokesman confirmed their airport pop-up window, indicating that the brand still has a broad public appeal of brands and retailers are looking forward to this new pop up facility is a continuous trend - the key to promoting sales success, which is a win-win retailer in such a difficult environment. < /p >
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