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Four Suggestions For Successful Clothing Store Management

2011/10/12 20:33:00 39

Successful Clothing Store Advice

Clothing industry

Investment

Low threshold, no need for too much expertise, 30 thousand yuan can open a good small storefront, and market risk is relatively small.

In the one billion people's nine hundred million business today, opening a clothing store is the first choice for many people to start their own business.


How to succeed

Management

Clothing store, here we provide you with practical and important key success factors and suggestions.


First, location selection


Some people say that the three most important factors in real estate pactions are location, location and location.

This indicates that location selection is very important, and it is also very important for clothing store management and lot selection.

We must try to choose a business district with high traffic volume. The first floor is better than the two floor.

The intersection is definitely better than Yan Street.

Having a good location is basically an invincible position.


You can calculate the number of people passing through a certain area on weekdays or peak holidays. You can estimate the flow of people, and then look at the business of the shops next to the lot. You can probably estimate whether this is a good location.

Of course, we should observe more hot spots and walk more frequently.

Lot

It's very popular. Let's have a good chance to rent it at the right time.


Of course, people with large flow shops must have high rents.

But usually it costs a penny.

I suggest that if you can not afford the high rent, you would prefer to rent a good lot, but a small flat number, or a large number of sub lots.

No matter how low the rent is, the rents of people with less traffic are hard to manage.

In short, lot selection is very important. The rent may be only a few thousand yuan, but the turnover may be several tens of thousands of yuan.


Second. Special costumes


The clothes you sell must be distinctive and different from other stores.

Consumers will remember your store and your product will be sold.

When everyone goes to the wholesale market.

Stock purchase

You don't have to go.

Selling the same things not only has no characteristics, but also causes mutual bargain.

For example, foreign trade goods, which are popular in previous years, are hard to do now. On the one hand, everyone is doing it, not only has no characteristics, but also the price is killing.


Now consumers are beginning to have brand awareness, and consumers are always looking for clothes with distinctive characteristics and high quality.

Our costume design combines the Chinese classical tradition and modern popular style to create a visual sense of impact, and is deeply sought after.

Personality fashion

People love it.


Third, sales and services


Sales skills are also very important. When customers try them on, they should be recommended timely, their mouths should be sweet, and customers should be patient.

Although some customers are very bad, or quarrel with their husband (wife) yesterday, you still have to bear your heart and smile.

Poor service means no business.

With good service attitude, your repeat customers will become more and more.


Fourth, other details


The lighting should be bright, the display of goods should be neat, the floor windows should be regularly cleaned, and the damaged items should be repaired in time. These small details will give consumers comfortable shopping environment.


 

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