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We Will Build The Shoes B2C&Nbsp Together; The Former Jingdong Vice President Is At The Helm.

2011/6/13 13:19:00 90

B2C

In June 13th, according to sources, Xu Lei, vice president of Jingdong mall, joined.

BELLE

And will take the helm of BELLE.

B2C

And this B2C also introduced Baidu investment.

Reporters called Xu Lei on the above news, but Xu Lei declined to comment.


It is reported that as early as April this year, there had been news that BELLE would build a new B2C platform, mainly for shoes and hats and clothing.

Baidu

The platform will also be invested.

However, Xie Yun Li, general manager of BELLE group's e-commerce department, said in an interview that he did not know the cooperation between Baidu and BELLE.

Insiders also say that Baidu's investment in BELLE B2C is not large, and most of the investment is replaced by advertising resources according to Baidu's style.


It is reported that in addition to owning the mainstream brand of women's shoes in the domestic market, BELLE is the largest sports brand agent in the country. It has nearly 3000 sporting goods retail stores nationwide, including Nike, Adidas, Lining, kappa and so on.

As early as 2008, BELLE set up B2C Tao Xiu network, but the development of the website has not improved. According to sources, BELLE's new B2C website will be launched soon.

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