"Famous Products Enter Famous Stores", Wenzhou Shoes Brand Has Gained Quite A Lot.

　　日前，由国家商务部特别支持、中国百货商业协会主办的第98届中国鞋业商品博览会暨“名品进名店”对接展会在沪落下帷幕，温州鞋品牌收获颇丰，像吉尔达纳米功能空调鞋一样富含功能的温州鞋品一花独秀，备受国内名店青睐。

"We are optimistic about Jill's nano functional air conditioning shoes, which have characteristics, appeals and selling points."

At this meeting, Li Li, the chairman of the board of directors of the Chinese chain shoes city council, was the sole member of the Wenzhou footwear brand. She led the team to visit the Wenzhou shoes brand carefully. After that, she reached a cooperation intention with the company with nano functional air conditioning shoes.

According to Fan Yanru, Deputy Secretary General of the China general merchandise Association, the exhibition period is 3 days. Apart from the more than 20 vice presidents of the association, 30 Japanese and Korean brand buyers and more than 260 representatives of the association of 100 businessmen, they visited the Wenzhou shoe brand exhibition hall. More than 300 purchasing managers from all major department stores in the whole country and more than 100 national chain retailers and footwear city leaders also gathered at the meeting. They also had a deep connection to the 150 shoe brands to attend the exhibition. Some famous shops praised the "functionalization" of Wenzhou shoes.

Song Xinjian, director of leather goods purchasing of Wangfujing department store, said: "Wenzhou shoes brand is very influential. There are three leading shoe kings of AOKANG, Jill, and Kangnai. Now, Jill has air conditioning shoes, which is one of the reasons why shopping malls are good."

Yang Min, a purchasing director of DAC, said after visiting the nanomaterials air conditioning shoes, "technology is the priority, the vitality of the brand."

Hu Ping, Minister of the State Ministry of Commerce, was very interested in his nano functional air conditioning shoes. He watched for a long time and listened carefully to the introduction of his staff. He hoped that ordinary consumers could also use shoes with high added value, such as air-conditioned shoes.

It is reported that the more than 10 Wenzhou shoe brands have made a high-profile appearance at this meeting. Most of the shoes displayed have broken through the traditional meaning and have certain "functional ingredients". They are very timely and the market prospect is valued by domestic famous stores.

According to incomplete statistics, at the docking exhibition, 128 famous brands of Wenzhou shoes were invited by domestic famous shops. Among them, the brand of the JD brand was invited by 26 famous stores, and Wenzhou's functional shoes were valued by famous stores both at home and abroad.