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France'S Winter Discount Season Will End At &Nbsp; Nearly 80% Businesses Are Disappointed.

2010/2/10 15:05:00 18

France's 2010 Winter discount season will come to a close on 9 days, and 8 of the relevant agencies released a survey showing that nearly 80% businesses were disappointed with the sales performance of the quarter.


At the beginning of February, the French Business Federation conducted a survey on 2720 businesses in the whole law, covering clothing, shoes and hats, toys, food,

Housewear & Furnishings

A number of business areas, such as sporting goods and infant products, showed that 78% of the surveyed businesses admitted that store sales fell by 3% to 12% over the same period.


In addition, the survey also showed that 44% of businessmen believed that the bad weather in France in the first two weeks of the winter season affected people's travel and then affected sales. 33% of businessmen thought that the two week free discount season and more and more small-scale promotions weakened the attractiveness of the discount season. At the same time, nearly 30% businessmen thought that the financial crisis had changed people's consumption habits, and "rational consumption" had fallen off this winter's discount season.


In France, there are large-scale discount promotions in the two seasons of winter and summer every year.

In the past, discounted goods were usually for the upcoming season, but this year, many new and new products also took part in discounts for promotional purposes.

The 2010 French winter discount season began in January 6th and lasted for 5 weeks.



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